Analyze overview

Track campaign performance, voucher activity, redemption analytics, and project audit logs

After you build, optimize, and orchestrate campaigns, use the Analyze section to measure how they perform. Track campaign and voucher activity, review redemption analytics, and audit project changes to refine your incentive strategy.

What you can analyze

Campaign tracking

Monitor campaign performance, customer activity, and incentive usage with dedicated dashboards for each campaign type.

Voucher tracking

Inspect individual vouchers, gift cards, and loyalty cards. Review redemption history and transaction details.

Performance analytics

Review project-level redemptions, revenue impact, API usage, and team activity in the Dashboard and Settings.

Audit log

Track API requests, user actions, background tasks, exports, and webhook deliveries across your project.

Why analysis matters

Campaigns generate data with every validation, redemption, and customer interaction. Turning that data into insight lets you:

• Measure ROI: See which campaigns drive revenue, repeat purchases, and customer retention.
• Spot issues early: Use logs and activity feeds to debug failed validations, misconfigured rules, or webhook errors.
• Iterate faster: Compare performance across segments, channels, and time periods to refine the next iteration.
• Stay accountable: Audit logs give you a full history of who changed what and when.

What’s next?

Start with campaign tracking for a high-level view of campaign performance. Use voucher tracking to inspect individual codes, performance analytics for project-wide analytics, and audit log to investigate specific changes or troubleshoot integrations.